Saturday, January 17, 2015

Stitching Idyllic: Hand Stitch Recognizable Summer Flowers

Dear Readers,

It is with great pleasure that this blog posting launches my second book:

Stitching Idyllic: Hand Stitch Recognizable Summer Flowers

I send my profound thanks to the contributing stitchers and to the reviewers. You are all part of the process of creating and publishing and, without you, this launch would be like a bicycle tire with a puncture.

The book introduction is on my web site:

You will be able to 'take a peek inside' just as you do when you purchase any book online. It also includes directions on purchasing if you wish to do so.

But now, join me in an explanation about writing an ebook. This is as onerous as is writing any book unless it is a part of 'you' that just has to be expressed. For someone creative who wants to share their discoveries, it's a good fit but an enormous amount of work. Completion is a special feeling comparable to TGIF, but more rewarding.

First, one has to have an idea and develop that idea. One should know one's subject well and be ready to experiment with modifications and variations in techniques and materials. For instance, there are numerous books on many of the aspects of stitching but, if your book is a repetition of what has already been published, do you really need to add to the collection? The content should be new for readers and the information relevant to the topic. Or, the techniques described should be an advancement on what is already published.

Why an eBook rather than a printed book? These are my reasons which may or may not be relevant for other writers. I am older than many of you and have spent most of my working days in the medical world. Retirement gave me the time to resume a lifelong and deep compulsion to stitch but I was unknown in this field. I did not think that I had the time to undertake the process of creating a book to be published in the traditional way. A traditional book publisher generally undertakes the task of creating professional quality diagrams, photographs and layout. The author provides the material with which the publisher works. An eBook gave me the opportunity to publish fairly quickly.

An eBook is almost entirely constructed by the author from written content to diagrams, photos and layout. The ePublisher formats, adjusts and adapts it as necessary to meet the technical requirements many of which came as a surprise to this novice. For instance, no columns or explanations written around a photo; captions have to be above or below the photo. Photos must be of minimum pixels while still commensurate with a satisfactory image. There are no pages or page numbers but referencing backwards and forwards is just a click. The people at were forever patient, encouraging and helpful to this computer dummy who has no understanding of their process or of how a computer works.

After purchase, the book downloads onto your computer or tablet and you can print it for yourself in full and high quality colour or it can be a 'quick colour print' which uses less ink. Or you can print it in black and white which will give you the information but not the inspiration.

While the publisher makes the contacts with all the principal distributors, publicity is the author's responsibility. What plans do I have for promoting this eBook? You are reading one of mine right now!

As with any purchase, the choice of purchasing or not purchasing is yours. For this reason, you will find an excerpt of the book on my web page which will allow you to 'peek inside' and to read reviews which will help you make that decision.

This is a much more economical way for you to acquire the information than it is to purchase a printed copy especially bearing in mind the costs of printing, packaging and mailing. An ebook is available on your computer, or tablet, wherever and whenever you need it. The world is now accustomed to using the the electronic highway. With advantages for both the author and the user, I would have thought that publishing a stitching book in an eBook format would be established by now. The tablet habit is here to stay and we should all take advantage of the technology.

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